March proved to us that both political parties can, in fact,
work well together. Republican Senator Rob portman of Ohio teamed up with
Democratic Senator Claire McCaskill of Missouri to investigate the outsourced
public relations spending of 11 government departments.

This is an interesting pairing. McCaskill has recently
pushed for a more centered image of herself as she prepares for reelection. Her
showdown with Rep. Todd Akin is closer than I would have ever imagined. Even
after Akin's comment about rape, he is
still in the game. This is an impactful race as Republicans only need four more
Senatorial victories to win majority. McCaskill's
recent TV ad showed her political stance quite clearly. She emphasized the fact
she is ranked number 50 on a scale of most conservative to most liberal
Senators.
To view the ad, click here.
PRSA president William Murray defended the values of public
relations and its use in government. Murray released an article reminding
readers that McCaskill has purposely distanced herself from Obama, an example
that this is not a balanced attack on public relations.
Here is the article.
I do believe there is a use for cross examination and
accountability within our government. I do not believe this is an example of
it. Public relations exists to relay messages to specific audiences in ways
they will understand. I have only met one person on this planet who fully
understood the ins and outs of the Affordable Care Act. This person happened to
be a Congressman. Better communication leads to better understanding. Better
understanding leads to more informed voters.
William M. Murray. Prsa president: Bring on
the Senate inquiry into pr. March 22, 2012. Web.<http://prdaily.com/Main/Articles/PRSA_president_Bring_on_the_Senate_inquiry_into_PR_11171.aspx>
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